數據保護條款更新
親愛的合作夥伴,
您收到這封電子郵件是因為您被列為 Google 廣告和/或分析產品數據保護的主要聯繫人。
有什麼變化?
2023 年 9 月 1 日,Google 將更新 Google Ads 數據處理條款、Google Ads 控制者-控制者數據保護條款和 GoogleMeasurement 控制者-控制者數據保護條款(以下簡稱“Google Ads 數據保護條款”)。 這些變更將 Google Ads 數據保護條款中的某些承諾的適用範圍擴大到了更廣泛的客戶群,而不僅僅是某些立法可能適用的地方。
谷歌為什麼要做出這些改變?
我們不會改變 Google 根據 Google Ads 數據保護條款向現有客戶做出的承諾的實質性內容。 相反,我們正在鞏固 Google 已經做出的與特定立法(例如 GDPR、巴西 LGPD、美國某些州隱私法)相關的某些承諾,並將這些現有承諾的適用範圍擴展到更廣泛的客戶群。 例如,這意味著現有 LGPD 附錄中的承諾現在將納入條款的主體中。
我應該怎麼辦?
您無需採取任何行動。 如果任何 Google Ads 數據保護條款已成為您合同的一部分,則這些更新版本的 Google Ads 數據處理條款、Google Ads 控制者-控制者數據保護條款以及 GoogleMeasurement 控制者-控制者數據保護條款(如果適用) 自2023年9月1日起,將自動適用於您使用相關服務。
谷歌採用美國數據隱私框架
Google 通過歐盟-美國認證 數據隱私框架(“歐盟-美國 DPF”)、瑞士-美國 數據隱私框架和英國向歐盟-美國的延伸 柴油顆粒過濾器。 自 2023 年 9 月 1 日起,Google 將採用歐盟-美國協議 DPF 作為將 EEA 個人數據傳輸至美國的替代傳輸解決方案(如 Google Ads 數據保護條款中所定義)。Google 打算採用瑞士-美國傳輸解決方案。 數據隱私框架和英國向歐盟-美國的延伸 一旦這些框架分別被瑞士和英國認可為足夠,DPF 將成為瑞士和英國個人數據的替代傳輸解決方案。
我們希望對 Google Ads 數據保護條款的這些更改能夠讓我們的全球客戶群更加放心,因為 Google 致力於確保信息安全、可靠和私密,並幫助您的企業更輕鬆地遵守法規。
您收到這封強制性電子郵件服務通知是為了讓您了解有關您的 Google 產品或帳戶的重要變化。
這封電子郵件與 Google 的廣告和分析產品有關。 如果您還使用其他 Google 產品,例如 Workspace 或 Cloud Identity,則此電子郵件不會影響您對這些產品的使用。
謝謝你,
谷歌團隊
Updates to data protection terms |
Dear Partner, You’re receiving this email because you’re listed as the primary contact for data protection for a Google ads and/or analytics product. What’s changing? On September 1, 2023, Google will update the Google Ads Data Processing Terms, Google Ads Controller-Controller Data Protection Terms, and Google Measurement Controller-Controller Data Protection Terms (the “Google Ads Data Protection Terms”). The changes expand the application of certain commitments within the Google Ads Data Protection Terms to a wider customer base, not just where certain legislation may be applicable. |
Why is Google making these changes? We are not making changes to the substantive nature of Google’s commitments to existing customers under the Google Ads Data Protection Terms. Instead, we’re consolidating certain commitments that Google already makes in connection with specific legislation (such as GDPR, Brazilian LGPD, certain US state privacy laws), and extending the application of those existing commitments to a wider customer base. For example, this means that the commitments from the existing LGPD addenda will now be incorporated within the main body of the terms. What should I do? You don’t need to take any action. If any of the Google Ads Data Protection Terms are already part of your contracts, these updated versions of the Google Ads Data Processing Terms, Google Ads Controller-Controller Data Protection Terms, and the Google Measurement Controller-Controller Data Protection Terms (as applicable) will automatically apply to your use of the relevant services from September 1, 2023. |
Google’s adoption of the US Data Privacy Framework Google is certified under the EU-U.S. Data Privacy Framework (“EU-U.S. DPF”), the Swiss-U.S. Data Privacy Framework and the UK Extension to the EU-U.S. DPF. Effective from 1 September 2023, Google will adopt the EU-U.S. DPF as an Alternative Transfer Solution (as defined in the Google Ads Data Protection Terms) to transfer EEA personal data to the U.S. Google intends to adopt the Swiss-U.S. Data Privacy Framework and the UK Extension to the EU-U.S. DPF as Alternative Transfer Solutions for Swiss and UK personal data once these frameworks are recognised as adequate by Switzerland and the United Kingdom, respectively. |
We hope these changes to the Google Ads Data Protection Terms provide greater reassurance to our worldwide customer base about Google’s commitment to keeping information safe, secure, and private, and helping make compliance easier for your business. You have received this mandatory email service announcement to update you about important changes to your Google product or account. This email relates to Google’s ads and analytics products. If you also use other Google products, such as Workspace or Cloud Identity, this email doesn’t affect your use of those products. |
Thank you, |
The Google Team |